What is Search Engine Optimization?A brief review.

by 2:33 PM 0 comments
Search engine optimization refers to the tasks that are carried in order to maintain quality ranking and indexation of the website being visited through various major search engines.Search Engine Optimization is a two part process, firstly it is important to make sure that the major search engines know what keywords you would like your pages to rank for, this is done using "OnPage"Search Engine Optimization. Secondly the search engines need to know how popular your page is. To measure this, they look around the world at all the other websites that they have records for, and add up how many of them link to you, they also give each of these links a notional value. In short,Google,Yahoo and Bing run what is simply a massive popularity contest and the business with the largest volume of targeted, high quality links will rank first. This is called "Off-Page" Search Engine Optimization.


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